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Thursday, June 27, 2013

Kenneth Cole's New LGBT Equality Tee

Fashion Designer and social activist Kenneth Cole has boldly supported marriage equality for over fifteen years.  Today's Supreme Court decision to strike down the Defense of Marriage Act (DOMA) is a step forward for all who wish to get married.

"Since our first gay rights advertisements in 1995 we have been firm believers in equal rights for all," says Kenneth Cole.  "Today's Supreme Court decision echoes what we have long believed, and validates 'for better or for worse,' the importance of every relationship and everyone's inherent right 'to have and to hold.'"

This June, Kenneth Cole Productions announced its fifth year collaborating with the Human Rights Campaign (HRC), with the sale of a limited edition t-shirt encouraging Americans to show support for marriage equality.   

This year's t-shirt is inscribed with the message "Equality… Get Married to the Idea," and features a pink equal sign inspired by the HRC logo that took over social media in anticipation of today's decision.  AWEARNESS, The Kenneth Cole Foundation will donate 100% of the net-profits from the sale of each t-shirt to HRC.

Additionally, Kenneth Cole is hosting in-store events June 27 in New York City and San Francisco with local screen printers on-site to print customers' favorite Kenneth Cole and HRC graphic collaboration.   

To learn more about Kenneth Cole Productions longstanding support of equality visit http://www.awearness.com/#Page_IssuesArchiveCivilLibertiesPage


For more LGBT business news, visit http://www.echelonmagazine.com

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