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Tuesday, October 8, 2013

Marquis Vodka Marks Unprecedented Commitment to Charitable Giving Donating 20% of Its Retail Revenue to Charitable Partners

 Marquis Vodka, the ultra-premium vodka that is among the fastest growing spirit brands in the world, is currently being launched at fine restaurants, nightclubs, bars, hotels and retail stores throughout the New York metropolitan market, Florida and California.

Marquis Vodka aims to creates a world where virtue and vice are not opposing forces; where the pursuit of pleasure is justified by quality, not quantity; and where passionate desire yields spiritual satisfaction.  Marquis Vodka believes in a world where a vice should be tempered by virtue. This is why the brand is proud to donate 20% of its retail revenue to its charitable partners.

By either scanning the QR code found on the bottle, downloading the charitable giving APP, or by following the web address provided on each bottle of Marquis Vodka, the retail consumer will be able to select 1 of 4 charities to direct the charitable giving and immediately see the value of their gift.  The charitable donations are as follows:
Meals on Wheels

1 bottle = 1 hot meal delivered to a Senior Citizen

Trevor Project
1 bottle = Anti-bullying outreach to 10 LGBT adolescents

Blacksmith Foundation
1 bottle = 5 lbs of Borax given to miners in the developing world to minimize the use of highly toxic mercury in gold extraction

1 bottle = 1 maternity kit provided to a pregnant woman in the Congo

Should the consumer not participate, Marquis will instead take the amount of the donation and evenly distribute it among each of the 4 charities. In addition, Marquis provides the consumer with the ability to share their participation in Marquis Vodka’s charitable giving program through their social media accounts which, in turn, recognizes and incentivizes the retailer where the bottle was purchased and involves the charities as well.

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